Starting in the early 2000’s, Girlactik began as a Los Angeles based beauty brand selling glow-boosting, long lasting makeup. Their products help women feel beautiful. The founder, Galit Strugano, who also was the head makeup artist, wanted to tackle a common issue in the industry. The challenge was applying glitter, but Strugano created a base that had glitter that would not fall out. This new innovation brought the brand to new heights as a leader in long lasting cosmetic glitter.
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