Moonpig was established in 2000 as one of the electronic platforms before sending physical greeting cards to the UK. Moonpig is a British and based greetings and cards and gift companies that have recently expanded to the US market. Over time, it expanded the product range beyond the card to incorporate objects based on gifts, flowers and other possibilities. It is a technical and data business because it is a card/gift dealer: they use the platforms and customer data to customize the user experience, provide reminders of occasions, etc.
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